Be the Chief Communications Officer of Your Own Brand

This episode is focused on Chief Communications Officer (CCO) learnings for those who are career-oriented and life-minded.

Donna Peters interviews Ed Patterson, a career Chief Communications Officer and expert in Public Relations and Public Affairs. 

Your ability to define and manage your own personal brand is more important than ever in the age of social media.  Learn tips for thinking like the Chief Communications Officer of yourself and your own brand so that you show up in the world in a planful, thoughtful way that is aligned to your own core values.  And learn what to do when you mess up.

HIGHLIGHTS OF EPISODE:

1:40 The Chief Communications Officer role--what is it, how has it changed, and why is it more important than ever in the age of social media?
10:50 Ed's Core Values: Accountability, Empathy, Equality
13:07 Tips for thinking like the Chief Communications Officer of yourself and your own brand

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