Donna Peters interviews Phil Bienert, a career Chief Marketing Officer (CMO), about the brand promise lessons we can apply to our own personal brand and how we want to show up in the world.

Phil has been a CMO and steward of the brand promise across industries including, Volvo, Citi, AT&T, GoDaddy and 1800Contacts.  He has an undergraduate degree from Georgetown, an MBA from UT-Austin and extensive international experience including fluency in Mandarin.

This is a thoughtful discussion about the personal brand promise and the value of bringing your family into that promise.

Phil’s Core Values: exploration/open-mindedness, know what’s important, be yourself